Online business chats are the reason I love (and stay) with Twitter. Today, I have the pleasure of moderating #smchat on the topic of Influence.
Has social media (and we as its masters) stripped away the meaningful value of influence?
Over the last few weeks that thought has nagged me until at last I threw it at my friend Chris Jones (@sourcepov) for a sanity check.
If you know Chris, then his reply to my pondering will come as no surprise. “OMG, how awesome. This is a conversation made for #smchat.” So that’s how easily we arrived at the Thought Du Jour for the December 17 edition of our online chat.
Here’s a little contextual framework for our conversation
Influencers – and influence – mean different things to different people. But let’s run with the description I snagged from TheNextWeb that says “Influencers are the power users and authorities. They lend credence to products or services and they elevate conversations. Influencers are experts; the trusted voices with social capital.”
Fair enough, influencers are people in the know.
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