What Do Marketers Need to Learn?

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Marketers are a special bunch — sometimes creative, always colorful and occasionally maddening.

Weigh in on how marketers could do a better job of being meaningful at work (5 simple questions).

Survey: What Marketers Need to Learn

I will use the insight in an article for marketers who want to clarify (and improve) the value they bring to their organization.  The article will also appear here on the Dig Deep Thinker blog.

Thanks in advance for sharing your perspectives!

*Poll conducted with Survey Monkey. No personal information is gathered.

Your LinkedIn Status: Are You In?

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13 Sites for Human Interest, Business, Innovation and Emerging News

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How are you keeping your company relevant in the midst of economic and social change? That’s not a theoretical question; in fact, it should be a component of your strategic plan.

Staying relevant takes observation, insight, and action.  It requires you to look beyond the issues that impact this month’s billings.  Ironically, it demands that you stay in the present, otherwise you may overlook the threats your customers face today.

Relevancy hangs out at the intersection of today’s problems and tomorrow’s opportunities.  Elite communicators know how to place your company right in the middle.

Here are 13 websites that I rely on for fresh perspectives, ideas, and emerging news.  Feel free to share your opinions of establishing relevancy and suggest other places that readers can look for inspiration.

Reuters AlertNet

News, information, and analysis for everyone interested in emergency relief. Run by Reuters Foundation.

Reuters AlertNet

Reuters AlertNet

EurekAlert.org

Searchable database of science-related press releases from research institutions, universities, government agencies and corporations. Calendar, resources and links. From the American Association for the Advancement of Science.

EurekAlert! - Breaking Science News

EurekAlert! - Breaking Science News

The Economist

Authoritative weekly newspaper from the U.K. focusing on international politics and business news and opinion.

The Economist

The Economist

Benton.org

Works with other groups such as National Urban League, AOL, National Endowment for the Arts to help provide solutions for bridging the digital divide. Links to various foundations including Ford, Kellogg. Offers free on-line versions of reports dealing with technology and access.

Benton Foundation

Benton Foundation

Gapminder.org

Non-profit venture promoting sustainable global development and achievement of the United Nations Millennium Development Goals by increased use and understanding of stats and other data about social, economic and environmental development.

Gapminder.org

Gapminder.org

Journalism.org

An initiative by journalists to clarify and raise the standards of American journalism through research and education. (Project for Excellence in Journalism)

Journalism.org

Journalism.org

Pew Global Attitudes

Unique, comprehensive, internationally comparable series of surveys that encompasses the current state of the world and important issues of the day.

Pew Global Attitudes Project

Pew Global Attitudes Project

Pew Research Center for the People & the Press

Independent, non-partisan public opinion research organization that studies attitudes toward politics, the press and public policy issues. One of seven projects that make up the Pew Research Center.

Pew Research

Pew Research

Gallup

Statistics, news and insights across all (national and global) aspects of management, economics, psychology, and sociology.

Gallup.com

Gallup.com

Springwise.com

News portal whose content is fed by a network of 8,000 spotters who scan the globe for new business ideas and inspiration for entrepreneurial minds.

Springwise.com

Springwise.com

Trendwatching.com

Online content from the Amsterdam-based independent trend firm (by the same name). Global round-up of the most promising consumer trends, insights and related hands-on business ideas.

Trendwatching.com

Trendwatching.com

Salon.com

Original reporting and commentary on news and politics, business and entertainment, culture, and life.

Salon.com

Salon.com

Ted.com

TED (Technology, Entertainment, Design) is an invitation-only event where the world’s leading thinkers and doers gather to find inspiration.

TED

TED

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How much time do you invest in your blog?

There’s no way around it — blog content takes time to create.  Writing has its process, and good ‘ol process requires time.

How much time does it take you to create a single blog article? Chime in (as a comment) about the challenges you’ve encountered if you’re writing blog content for the first time.

Bonus Reading for Bloggers

Blogging Workload: a Poll

If you are a leader, then you ought to be blogging.”~Hugh Hewitt,
author of Blog, Understanding the Information Reformation

That sounds good (and it’s true), but how much time does it really take to write a single blog article? I’m guessing that most people underestimate what it takes.

Weigh in on how much time it takes you to write any given article!

Related Reading in the MarketingVeep Vault:

A Mishmash of Little Known Websites (You Help Fund)

Over the weekend, I journeyed through cyberspace to look at the programs that are funded with U.S. tax payer dollars. Let’s just say there aren’t enough weekends in my lifetime to get through that list. I felt like Alice in Wonderland with my never-ending twists and turns and hyperlinks.

My mission revealed a dizzying (and sometimes disappointing) discovery of resources and sites that I’d never heard of.  Here are some of them which held my attention (in no particular order): Continue reading

Do Your Office Gossips Have Free Reign? A Poll.